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October 21, 2026
Event date:
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October 23, 2026
Event end:
Overview
ad:tech tokyo is recognized as the premier international marketing conference in Asia, acting as a vital nexus for the global digital advertising and marketing sectors. Held annually, this flagship event brings together a prestigious assembly of brand advertisers, creative agencies, media experts, and technology solution providers. It is meticulously designed for professionals dedicated to navigating the complexities of the digital transformation, providing an elite platform where strategic theory meets practical execution.
The conference focuses intensely on the synthesis of advanced technology and strategic marketing management. In 2026, the event emphasizes the transition from mere experimentation to tangible business impact. By exploring how artificial intelligence, sophisticated data analytics, and interactive media can be leveraged to drive measurable outcomes, the conference provides participants with the proprietary knowledge required to achieve precision and consistency in their marketing endeavors.
By fostering a uniquely collaborative and innovative environment, ad:tech tokyo bridges the gap between traditional marketing principles and the rapidly evolving digital frontier. Attendees participate in high-level panel discussions, keynote addresses from global visionaries, and extensive networking opportunities. This event serves as an essential experience for any professional aiming to gain a deeper, evidence-based understanding of the Japanese and Asian marketing markets, offering the connections and insights necessary to excel in an increasingly competitive technological landscape.
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Event Highlights
- Access to keynote addresses from globally recognized marketing visionaries and industry pioneers.
- Diverse, curated session tracks focusing on the practical application of AI, data-driven marketing, customer experience, and retail innovation.
- A large-scale exhibition hall featuring the latest marketing software solutions, analysis tools, and emerging advertising technologies.
- Specialized networking events and social gatherings designed to facilitate high-value connections between brand leaders and technology partners.
Why Attend
This conference is fundamentally ideal for CMOs, digital marketing strategists, brand managers, and business development executives tasked with steering their organizations through digital transformation. The primary benefit of attending is the ability to bypass speculative trends and gain actionable, data-backed strategies that improve campaign ROI.
Furthermore, ad:tech tokyo provides a unique vantage point into the highly innovative Japanese marketing ecosystem, often a bellwether for global consumer behavior. By participating, attendees secure a significant competitive advantage through exclusive access to future-looking research, elite-level networking, and a collaborative community of peers who are collectively shaping the future of global interactive advertising.
Date & Duration
- Event Date: October 21–23, 2026
- Event Duration: Three immersive days, starting with dedicated workshops on Wednesday, October 21st, followed by exhibition hall activities and conference sessions through Friday, October 23rd.
Visiting this event? Don’t miss out on these amazing activities and local experiences while you’re here.
Ticket Information
- How Tickets Are Sold: Registration is handled directly through the official event website, offering various tiered passes for different levels of access.
- Admission Type: Pass options range from Visitor Passes, which grant entry to the exhibition floor and stage sessions, to Full Conference Passes that provide comprehensive access to keynotes, workshops, and exclusive networking events.
- Ticket Pricing: Pricing varies by registration timing and pass tier, typically ranging from free for specific invited visitor categories up to approximately $650 (approx. 98,000 JPY) for full conference access.
- Special Seating Options: Reserved, priority seating is provided for full-conference attendees during major keynote sessions and official presentations.
- VIP Options: Enhanced packages are available for corporate partners and sponsors, often including invitations to exclusive networking parties and private roundtable discussions.
Venue / Location
- City and Country: Tokyo, Japan
- Venue Name: Tokyo Midtown & The Ritz-Carlton, Tokyo
- Google Maps Address: Tokyo Midtown, 9 Chome-7-1 Akasaka, Minato City, Tokyo 107-6245, Japan
Contact Information
- Email: adtech@comexposium-jp.com
- Official Website: https://adtech-tokyo.com/en/
Accommodation Options
The venue complex, situated within the sophisticated Tokyo Midtown district, is surrounded by a selection of Tokyo’s most opulent and well-connected hotels. Staying in the Minato-ku area ensures that participants are within walking distance of the conference venue, effectively minimizing transit time and maximizing networking flexibility during the busy event schedule.
For those seeking alternatives, the nearby Roppongi and Akasaka districts offer a diverse range of high-end boutique hotels and corporate-friendly accommodations. Given the significant number of international delegates attending this large-scale event, it is strongly advised to secure hotel reservations several months in advance to guarantee proximity to the Tokyo Midtown site.
Getting There
- Nearest Airport: Haneda Airport (HND) is approximately 30 minutes away by express rail or taxi; Narita International Airport (NRT) is approximately 80 minutes away.
- Nearest Train/Metro Station: Roppongi Station (Hibiya and Oedo lines) provides the most direct and convenient pedestrian access to Tokyo Midtown.
- Bus Routes or Public Transport Options: The district is exceptionally well-served by the Tokyo Metropolitan Subway system, which offers direct links to major transit hubs including Shinjuku and Tokyo Station.
- Parking Availability: Tokyo Midtown provides extensive public parking facilities; however, utilizing the city’s robust public transit is highly encouraged due to central city traffic.
- Directions by Car: Accessible via the Shuto Expressway; utilize the Iikura or Kasumigaseki exits and follow signage for Roppongi, Akasaka, and Tokyo Midtown.
Dining Recommendations
- Breakfast Recommendations:
- Elegant breakfast service at The Ritz-Carlton featuring gourmet international and Japanese selections.
- Upscale bakeries and cafes located within the Tokyo Midtown Galleria offering artisanal coffee and fresh pastries.
- Traditional Japanese-style breakfast sets at established dining venues in nearby Akasaka.
- Lunch Recommendations:
- Premium sushi restaurants in Roppongi serving lunch sets featuring seasonal ingredients sourced from the Toyosu market.
- Modern fusion bistros in Tokyo Midtown providing efficient, high-quality business lunch options suitable for busy professionals.
- Authentic Tonkatsu or Soba shops in the surrounding streets for a quintessential Japanese culinary experience.
- Dinner Recommendations:
- Fine dining establishments within Tokyo Midtown focusing on Kaiseki or high-end French-Japanese fusion cuisine.
- Lively Izakaya spots in Roppongi, perfect for sharing artisanal plates and premium Sake in a social, high-energy atmosphere.
- Exclusive Teppanyaki grills where master chefs prepare Wagyu beef and seasonal seafood directly at the table.
- Local Specialties to Try:
- Edomae-style sushi, renowned in Tokyo for its distinct preparation and exceptionally fresh, seasonal ingredients.
- Tokyo-style Ramen, characterized by a complex, rich shoyu (soy sauce) base and artisanal, hand-crafted noodles.
- Seasonal Wagashi, traditional Japanese sweets often found in specialized boutiques near the conference venue.
What is this event?
ad:tech tokyo is Asia’s largest marketing conference, serving as a vital gathering place for industry professionals to exchange trends and technologies. It successfully combines high-level educational content with an expansive exhibition floor showcasing the latest advancements in advertising technology.
The event is meticulously designed to bridge the gap between traditional marketing strategies and the rapid evolution of digital tools. It provides a unique space for participants to engage with market-leading solutions, network with global peers, and refine their business strategies.
Why is it popular?
The event’s popularity is rooted in its ability to consistently deliver deep, actionable insights into the future of the digital advertising sector. It is widely considered an unmissable date on the calendar for marketers throughout Japan and the broader Asian region.
Attendees highly value the direct access to major brand advertisers, creative agencies, and solution providers, all gathered in one location. Its reputation for balancing high-level keynote content with practical networking opportunities makes it an essential event for staying ahead in the industry.
Tips before you go
- Register early to secure your preferred pass level and take advantage of competitive early-bird pricing.
- Review the official event website and session list online to pre-select the workshops and keynotes most relevant to your specific business goals.
- Prepare a substantial supply of digital contact methods, as the networking pace at ad:tech tokyo is fast and highly efficient.
- Dress in polished, professional business attire, as the setting at The Ritz-Carlton is sophisticated and suited to high-level corporate interactions.
- Familiarize yourself with the layout of Tokyo Midtown, as the venue spans several interconnected buildings and levels.
Tips for First-Time Visitors
- Allocate ample time to explore the exhibition hall during the quieter morning hours before the busy afternoon keynote sessions begin.
- Participate in the official networking parties, as these are excellent opportunities to foster long-term connections in a more relaxed and social setting.
- Utilize the official “My Page” portal on the conference website to manage your session bookings and connect with other registered attendees in advance.
- Engage directly with exhibitors, as many offer live, interactive demonstrations of their latest marketing technology tools.
- Take advantage of the scheduled breaks to enjoy the gardens and public spaces around Tokyo Midtown, which offer a peaceful, architectural respite from the high-energy conference environment.
Attendee Experiences
- The variety of speakers and the quality of the sessions provided a deep dive into AI and data that I couldn’t find anywhere else.
- Networking was seamless, and I was able to connect with several key industry partners within the first few hours of the event.
- The venue is incredibly comfortable, and the logistical transition between workshops and keynote stages is exceptionally well-organized and easy to navigate.
FAQ
Who should attend ad:tech tokyo?
The conference is specifically tailored for marketing professionals, including CMOs, digital strategists, brand managers, and agency executives. It is also highly beneficial for solution providers and technology developers seeking to understand the current needs and challenges of the Asian marketing industry.
Is the conference conducted in English?
While many sessions are held in Japanese, the conference offers a significant number of programs and keynotes in English or with high-quality simultaneous interpretation. International visitors can find detailed information on language accessibility in the official event guide and session schedule.
How can international visitors obtain an invitation for a visa?
The official event website specifies that visa invitation letters are exclusively issued to registered corporate exhibitors and sponsors. General visitor pass and conference pass holders are not eligible for visa support letters from the organizers, and independent travel planning is required.
What are the main themes of the 2026 event?
The 2026 conference emphasizes the critical shift from "experimenting with technology" to "achieving real business results." Key focus areas include artificial intelligence, sophisticated data utilization, commerce marketing, and the optimization of digital advertising formats.
Is there a way to network before the event starts?
Yes, registered attendees can use the official "My Page" portal and conference app to view speaker lists, message other participants, and schedule professional meetings in advance. We highly recommend setting up your profile early to maximize your networking potential before your arrival.
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