The Vietnam Festival, held annually in Tokyo’s Yoyogi Park, is an exciting and delicious slice of Southeast Asian life. Like the other summer international festivals held at the park, this event provides a wealth of exotic foods, drinks, and entertainment, but this one has quickly become a crowd favorite. The first Vietnam Festival was held here in 2008, but in a few short years, it packed in over 150,000 visitors establishing itself as a major event on the summer international festival circuit at Yoyogi.
This festival is all about bustle. Visitors will quickly be impressed by its size and number of vendors selling, cooking, and entertaining. Everywhere, people are milling about in T-shirts featuring the Vietnamese flag design, and wearing non la, the Vietnamese name for the conical-shaped hat that the country is famous for. Performances are all over, and not limited to the main event stage.
The food, of course, is inescapable. There are rows and rows of Vietnamese food vendors sending delicious smells wafting through the air. Beyond the expected plethora of pho, there are plenty of places to score a banh mi, the Vietnamese name for a baguette, which is often filled sandwich-style with grilled meats and served in a Vietnamese newspaper wrapping. There are plenty of lesser-known regional foods as well. I came across some cao lau, a dish unique to central Vietnam, which was a delicious bowl of noodles, pork, and greens topped with a chili sauce. Vietnamese beer was also plentiful, especially Saigon Beer and its famous 333 brand.
Do you know? Planning events, festivals, concerts, and cultural experiences in Japan can be overwhelming. Japan Travelo brings everything together in one place, helping you manage your itinerary, transport, and accommodation with ease—so you can enjoy Japan without the stress of planning.
Since its inception in 2008, the Vietnam Festival has been held annually and is the only overseas exchange event officially recognized by the Vietnamese government. The first Vietnam Festival Programme was held in Japan in 2008 in commemoration of the 35th anniversary of diplomatic relations establishment between Vietnam and Japan, and attracted 150,000 visitors over three days. Since then, the annual event has been the rendezvous for hundreds of thousands of Vietnamese expatriates living in Japan and Japanese people loving Vietnam to enjoy Vietnamese performances and foods.
Today it stands as a key highlight on Yoyogi Park’s summer international festival circuit, with expected attendance of 180,000 to 200,000 over weekend, and up to 120 stalls offering Vietnamese food, drink, and merch.
The Vietnam Festival was created as cultural diplomacy and community celebration.
Diplomatic Anniversary Origin: The first edition in 2008 commemorated the 35th anniversary of diplomatic relations between Vietnam and Japan, which were established in 1973. The Vietnamese government officially supports the event, making it the only overseas exchange event officially recognized by Vietnamese government.
Community Bridge: Japan is home to one of largest Vietnamese diaspora populations, with hundreds of thousands of Vietnamese expatriates living, working, and studying in Japan. For them, the festival is a home away from home, a place to speak Vietnamese, eat hometown foods, and celebrate Tet and other traditions. For Japanese visitors, it is accessible introduction to Vietnamese culture without traveling abroad.
Cultural Education Mission: There was a clear effort to educate people about intricacies of Vietnam’s culture. The festival includes two tents filled with beautiful paintings displaying diversity of Vietnamese landscape, and tents displaying beautiful historic artifacts and crafts. Cultural displays showcase Vietnam’s 54 ethnic groups, traditional instruments, and historical items.
Friendship Symbol: Held at Yoyogi Park Event Plaza, the festival is designed as symbol of strong friendship and close ties between Vietnam and Japan, with attendance by ambassadors, city officials, and business leaders from both countries at opening ceremony.
Growth Story: From 150,000 visitors in early years to over 180,000 attendees in recent editions, and anticipated 200,000 visitors over weekend, the festival’s rapid growth reflects increasing interest in Vietnamese culture, cuisine, and tourism.
While not a traditional Vietnamese village festival, the Yoyogi event recreates key Vietnamese cultural customs for Tokyo audience.
Non La – Conical Hat Tradition: Everywhere, people are milling about in T-shirts featuring Vietnamese flag design, and wearing non la, the Vietnamese name for conical-shaped hat that country is famous for. Non la is made from palm leaves and bamboo, traditionally worn by farmers to protect from sun and rain. At festival, vendors sell authentic non la, and many visitors wear them for photos, creating sea of conical hats across park.
Water Puppetry – Mua Roi Nuoc: A signature Vietnamese art form, water puppetry originates from northern Vietnam villages. The Thang Long Water Puppet Theatre from Hanoi is frequently invited. In 2026, Thang Long Puppet Theatre performed at 18th Vietnam Festival with 21-member delegation. Puppets dance on water surface, telling stories of farming, fishing, dragon dancing, and legends, accompanied by traditional wooden percussion and bamboo flutes.
Ao Dai Elegance: Many Vietnamese women attend in ao dai, the long white or colorful tunic over pants, national dress of Vietnam. During stage shows, models and dancers showcase ao dai collections from different regions and eras.
Offering and Incense: Small Buddhist altars with incense are sometimes set up in cultural tents, reflecting Vietnamese Buddhist traditions.
Community Greeting: The festival begins with opening ceremony where organizers and embassy officials give thanks and wish for continued friendship, echoing Vietnamese tradition of community gathering before big events.
Visitors should expect high-energy, bustling, deliciously fragrant market atmosphere that feels like stepping into Hanoi or Ho Chi Minh City.
Size and Bustle: This festival is all about bustle. Visitors will quickly be impressed by its size and number of vendors selling, cooking, and entertaining. Over 100 booths, including about 60 food stalls, line Yoyogi Park Event Plaza, outdoor stage, and Keyaki Namiki boulevard. Up to 200,000 visitors expected over weekend, so be prepared for big crowd.
Food as Main Attraction: Food is inescapable. Rows and rows of Vietnamese food vendors send delicious smells wafting through air. Everywhere people queue for pho, banh mi, bun cha, and fresh spring rolls.
Performances Everywhere: Performances are all over, and not limited to main event stage. While main stage hosts headliners, smaller stages and street corners host impromptu dance, martial arts, and music.
Family Atmosphere: Vietnamese families, Japanese couples, foodies, friends, and families all mix. Vietnamese language heard everywhere, mixed with Japanese and English.
Lively Vibe: There is a lively vibe and plenty to do, making this a high priority on your summer festival calendar. Expect loud music, laughter, beer cheers, and constant movement.
Event Dates: Late May 2027 (Dates TBD)
The Vietnam Festival is held annually in Tokyo’s Yoyogi Park as part of early summer international festival circuit.
For 2027, the event is listed as Late May 2027 Dates TBD. Recent editions provide reference:
Typical Daily Schedule:
Event runs rain or shine, with some tents covered.
Main Stage – Outdoor Stage at Yoyogi Park Event Plaza:
Street Performances:
Cultural Display Area:
Market Area:
Non La – Conical Hat:
Ao Dai:
Lacquerware and Ceramics:
Musical Instruments:
Clothing and Accessories:
Food is centerpiece, offering comprehensive tour of Vietnamese regional cuisines.
Noodle Dishes:
Sandwiches and Rolls:
Snacks and Other Dishes:
Drinks:
Regional Diversity: Food stalls represent north, central, and south Vietnam, allowing visitors to compare flavors.
Main Venue: Yoyogi Park – Yoyogi Koen, Shibuya Ward, Tokyo
Address: 2-1 Yoyogi Kamizonocho, Shibuya 151-0052, Tokyo Prefecture. Event Plaza location often listed as 2-3 Jinnan, Shibuya-ku, Tokyo.
Festival Areas:
Park Setting: Yoyogi Park is one of Tokyo’s largest parks, with open lawns, forested areas, and proximity to Meiji Shrine. During festivals, Event Plaza transforms into bustling market while rest of park remains open for picnics.
Yoyogi Park is in central Tokyo, easily accessible from Shibuya, Harajuku, and Shinjuku.
From Shibuya:
From Harajuku – Closest:
From Shinjuku:
From Other Areas:
Final Approach: Follow crowds wearing non la hats and Vietnamese flag T-shirts from Harajuku Station toward park. Event Plaza is near NHK Hall side of park.
Staying near Harajuku, Shibuya, or Shinjuku allows easy access to festival and other Tokyo summer events.
Harajuku and Shibuya Area – Closest:
Shinjuku Area:
Yoyogi and Yoyogi-Uehara:
Booking Advice: Late May is pleasant season in Tokyo, with many international festivals at Yoyogi Park. Hotels should be booked 1 to 2 months ahead for weekend of festival, especially in Shibuya and Harajuku areas.
Vietnam Festival is highly participatory, designed for visitors to eat, wear, dance, and learn.
Food Participation – Eating Tour:
Cultural Participation:
Performance Participation:
Shopping Participation:
Language Exchange: Many Vietnamese expatriates attend, offering chance for Japanese visitors to practice Vietnamese and Vietnamese visitors to practice Japanese.
Yoyogi Park area offers many attractions to combine with festival.
Before Festival – Morning:
After Festival – Afternoon and Evening:
Full Day Combination: Combine Vietnam Festival with other Yoyogi Park international festivals often held same month, such as Thai Festival, Laos Festival, creating multi-country Southeast Asian tour in one park.
Nightlife: After festival ends at 8:00 PM, head to Shibuya or Shinjuku for dinner and drinks, continuing Vietnamese theme at Vietnamese restaurants in Shin-Okubo.
Beyond festival stalls, Harajuku, Shibuya, and Shinjuku offer Vietnamese and other Asian restaurants.
Vietnamese Restaurants Near Yoyogi Park:
Japanese Food Options:
International Food:
Festival Food Value: Festival stall food is generally good value, with generous portions and authentic flavors cooked by Vietnamese chefs, many from Vietnamese restaurants in Tokyo area.
Admission: Free
Vietnam Festival at Yoyogi Park is free entry, no tickets required. Free entry is standard for Yoyogi Park international festivals.
Costs Inside Festival Based on Previous Editions:
Access Notes:
If Pricing Not Announced for 2027: All USD prices based on previous editions 2023 to 2026. Festival remains free entry with similar food prices.
Event Name: Vietnam Festival in Yoyogi Park – Vietnam Festa – Vietnam Festival
Organizer: Vietnam Festival Executive Committee, with official support from Embassy of Vietnam in Japan, Ministry of Culture, Sports and Tourism of Vietnam, and Japan-Vietnam Friendship Association. Sponsors include Smiles Mobile Remittance, Vietnam Airlines, and various Japanese and Vietnamese corporations.
Venue: Yoyogi Park Event Plaza, 2-1 Yoyogi Kamizonocho, Shibuya 151-0052, Tokyo. Also listed as Yoyogi Park Events Square, 2-3 Jinnan, Shibuya-ku, Tokyo, near NHK Hall.
Access: 3 minute walk from JR Harajuku Station, 5 minute walk from Meiji-jingumae Harajuku Station on Chiyoda and Fukutoshin Lines, 5 minute walk from Yoyogi-koen Station on Chiyoda Line.
Official Website URL as text: www.vietnamfes.net and en.japantravel.com/tokyo/vietnam-festival-in-yoyogi-park/ and tokyocheapo.com/events/vietnam-festival/
Contact: Vietnam Festival Executive Committee via website www.vietnamfes.net. Embassy of Vietnam in Japan, Phone 03-3466-3313.
Notes: First Vietnam Festival held in 2008, attracting 150,000 visitors over three days, establishing itself as major event on summer international festival circuit at Yoyogi. Today expected attendance 180,000 to 200,000 over weekend with over 120 stalls. Event stage schedule packed with performer after performer. Cultural displays include two tents filled with beautiful paintings displaying diversity of Vietnamese landscape and tents displaying historic artifacts and crafts. Check official website for confirmed dates, stage lineup, and Thang Long Water Puppet Theatre schedule.
Vietnam Festival is an exciting and delicious slice of Southeast Asian life held annually in Tokyo's Yoyogi Park, featuring exotic foods, drinks, and entertainment from Vietnam. The first festival was held in 2008 and quickly packed in over 150,000 visitors, establishing itself as a major event on the summer international festival circuit at Yoyogi, and today expects up to 200,000 visitors over weekend with over 120 stalls. It is the only overseas exchange event officially recognized by the Vietnamese government and serves as rendezvous for Vietnamese expatriates and Japanese fans of Vietnam.
The food is inescapable with rows and rows of Vietnamese food vendors sending delicious smells wafting through air, beyond expected plethora of pho, there are plenty of places to score a banh mi baguette sandwich with grilled meats, as well as lesser-known regional foods like cao lau unique to central Vietnam with noodles, pork, and greens topped with chili sauce. Other dishes include bun cha, bun bo Hue, fresh spring rolls goi cuon, banh xeo crepes, and drinks like Saigon Beer, 333 brand, Vietnamese iced coffee ca phe sua da, and sugarcane juice, offering comprehensive tour of Vietnamese cuisine.
The event stage schedule is packed with performer after performer, including wide variety of singers and dancers, funky jazz band that included some traditional Vietnamese instruments, rock band, and contortionist who didn't seem to have any bones in her body. Recent editions feature Thang Long Water Puppet Theatre from Hanoi performing traditional water puppetry, V-pop stars, Ao Dai fashion shows, martial arts Vovinam demonstrations, and street performances all over park not limited to main stage, creating lively, bustling atmosphere.
Admission is free with no tickets required, as is standard for Yoyogi Park international festivals. You only need money for food, drinks, and merchandise inside festival, with pho bowls around 7 USD to 10 USD, banh mi 6 USD to 9 USD, beers 4 USD to 6 USD, and non la conical hats 8 USD to 15 USD. Bring cash yen as most stalls accept cash primarily, though some accept electronic payments, and arrive before 11:00 AM to avoid longest queues for popular food stalls.
Everywhere people are milling about in T-shirts featuring Vietnamese flag design and wearing non la conical-shaped hat that country is famous for, so wearing casual summer clothes, hat, and comfortable shoes for standing and walking is recommended. You can buy non la hats, flag T-shirts, ao dai tunics, lacquerware, ceramics, silver jewelry, embroidered bags, musical instruments like dan tranh zither, and paintings displaying diversity of Vietnamese landscape, as well as vacation packages to Vietnam from travel agency booths ready to teach about and sell trips.
Leave a Reply